Originally formed in 1902, over a century in business Renown has become an apparel industry leader. In fact, it would be no exaggeration to say that Renown’s development mirrors that of the Japanese fashion industry itself. Having moved into the 21st century, Renown is building on the reputation for quality and reliability it has earned over the past 100 years. Girded with a new corporate philosophy, we aim to contribute to a sense of newness and fulfillment in our customers, approaching our activities from their point of view.

Origin of the Renown Name

Construction of the HMS RENOWN Completed in 1916
Construction of the HMS RENOWN Completed in 1916
Reciprocating a visit to the United Kingdom by the Meiji Emperor, in 1922 Edward VIII, Prince of Wales (later Duke of Winsor) arrived on a state visit to Japan aboard the HMS RENOWN, an amazingly large battle cruiser at the time. In addition to being easy to remember, the name had the positive connotations of “fame” and “high repute.” For those reasons, and also indicating its intention to follow the United Kingdom’s example as a textile industry leader, the Company adopted Renown as its official corporate name in 1923.

A Century of History: For Renown, for Fashion

1902 Yasohachi Sasaki founded a textile wholesaler, Sasaki Sales Office, in Osaka
1923 Adopted “Renown” as its brand
1926 Established Renown Knitting Industry Co., Ltd. as a manufacturing company
1938 Merged Sasaki Sales Offices in Tokyo and Osaka, and established Sasaki Sales Office Co., Ltd.
1942 Changed name of Renown Knitting Industry Co., Ltd. to Tokyo Knitting Co., Ltd.
1944 Company ceased to exist due to World War II
1946 Tokyo Knitting Co., Ltd. was re-started
1947 Kiyoshi Onoe re-started Sasaki Sales Office Co., Ltd.
1952 Changed name of Tokyo Knitting Co., Ltd. to Renown Industry Co., Ltd.
1955 Changed name of Sasaki Sales Office Co., Ltd. to Renown Commerce Co., Ltd.
1962 Established Renown Look Incorporated 1) (women’s ready-to-wear)
1967 Changed name of Renown Commerce Co., Ltd. to Renown Incorporated
1968

Renown Incorporated absorbed Renown Industry Co., Ltd.
Established Seiwa Shoji Co., Ltd. (insurance, printing, travel agency, etc.)
Established Leilian Co., Ltd. 2) (women’s ready-to-wear specialty stores)

1970 Established Renown Nishiki Co., Ltd. (men’s ready-to-wear)
1972 Changed name of Renown Nishiki Co., Ltd. to D’urban Incorporated
1998 Established Renown Apparel Institute Incorporated (quality test and judgment of textile products)
1999 Changed name of Seiwa Shoji Co., Ltd. to Renown Agency Incorporated
2002 Spun off inner wear and socks business and established Renown Inx Incorporated
2004 Established Renown D’urban Holdings Incorporated through a joint stock transfer by Renown Incorporated and D’urban Incorporated to integrate their management and act as a holding company.
2005 Established REDU Interface Incorporated (The respective sales event subsidiaries of Renown Incorporated and D’urban Incorporated merged into one)
2006 Absorbed Renown Incorporated and D’urban Incorporated, with Renown D’urban Holdings Incorporated as the surviving company, and changed the name of surviving company to Renown Incorporated
2009 As a result of issuance of new shares through third-party allotment, Shandong Rui Technology Group Co., Ltd. became the largest shareholder (41.52%)
2013 As a result of issuance of new shares through third-party allotment, the shareholding ratio of Jining Rui Investment Co., Ltd., the parent company of Shandong Rui Technology Group Co., Ltd., and Shandong Rui Technology Group Co., Ltd. became 53.35% collectively, and Renown Incorporated became a part of Shandong Rui group.